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Green Hotels : 2011 Trends Forecast

publication date: Jan 31, 2011
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Among the top 10 trends for opportunity this year are travel, tourism and green.

According to the National Bureau of Economic Research, the economy’s been recovering since June 2009. , Knowing this can mean the difference between expanding bottom-line benefits versus standing in the stagnant zone another year. A recent survey by Discover Small Business Watch says the reason for the stagnation so far has been... 71 percent of the population are waiting for economic indicators to rise before they start to hire and spend.

Whether you believe hotels benefit by increasing their innovation efforts in recessionary times or not, waiting around is still ill-advised. While hotels are tightening their belts, using the recession as a chance to leapfrog competition isn’t a bad idea. Hotels just need to be thoughtful about how they approach innovation.

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