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How To Make A SWOT Analysis

publication date: Sep 7, 2012
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The SWOT-Analysis is a very well-known strategic management technique.

Hauke BorowHauke BorowNearly all executives I know could tell you something about this ultimate method which seemed to be the decisive tool to deduce profitable strategies in their own area.  But I noticed quickly that the SWOT-Analysis has been applied incorrectly in many cases.

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