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Recent articles

  Undercover Investigation on Hotel Keys
May 17, 2012

TRENDS

Fox News Investigations on Key Cards
  The Cost of Hotel Marketing
May 10, 2012

 

Infographic: The Cost of Hotel Marketing

We’ve partnered with Killer Infographics to combine some of the best hotel marketing knowledge out there with buuteeq’s unique insights to produce this infographic about hotel Internet marketing. Here are some of the key things to take away from our research:

  • It is cheaper to gain an online booking from your website than from both online travel agencies (OTAs) and phone bookings.
  • Hotels that engage with social media increase bookings, while those that ignore it lose bookings.
  • The largest margin of profit comes from mobile bookers.
  • Social media campaigns encourage more bookings than traditional email campaigns.
  Collaborative selling key as demand returns
May 8, 2012

With the demand for meetings growing and with owners and operators itching for a return to those pre-recession days, once again we’re seeing pressure put on hotel sales associates to push for higher room rates and greater total spend.
  Survey Shows ‘Inside’ Story about Hotels - Frequent Travelers Share their Preferences and Frustrations
May 5, 2012
  Survey Shows ‘Inside’ Story about Hotels -
Frequent Travelers Share their Preferences and Frustrations
  DISCLAIMER FOR IN ROOM SAFE
May 4, 2012
Terms and Conditions for Forms, Checklists, and Procedures Forms, checklists, and procedures at HospitalityLawyer.com are provided as informational, educational, and illustrative purposes only. HospitalityLawyer.com does not render legal advice. You should always consult legal professionals for your specific needs, questions, and services.
  L-E-A-R-N, T-R-U-S-T, M-E-N-T-O-R , E-M-P-O-W-E-R = S-U-C-C-E-S-S
May 3, 2012
As we rebuild our focus into an anticipated recovery over the next 6-24 months (depending on the particular forecast for specific markets), those practical industry leaders will recognize that NOW is the time to pay attention to those professionals in our organizations that are the key components of why guests will stay with our businesses. 

 There are many issues facing the diverse world of hospitality and today’s managers need to be aware of that diversity, regardless of their own special focus As an individual who has been involved with well thought-out learning as both an academic and a corporate educator, I have come to recognize that delivering a balance of real-world business skills and comprehension with structured learning is essential to long-term success.

CONTINUE READING ABOUT ONE OF THE BEST PROGRAMS AVAILABLE TODAY -  a one of a kind, all-in-one hospitality training event that has been awarded best Educational Program in the nation by the International Society of Hotel Association Executives. 
  "What if" Hotels Did Not Discount As A Knee-Jerk Reaction?
May 3, 2012

 Economic theory also holds that an inverse relationship exists between price and demand - as one goes up the other goes down. Analysis of the STR reported increase in hotel demand for 2010, when compared to the underlying change in the domestic economy suggests that low room rates likely contributed to the surprising surge in the volume of hotel guests during this period. Since price and demand are related, analysis of the Revenue per Available Room (RevPAR) statistic is more appropriate than a singular focus on ADR.
  Principles for Success: What we have here is a FAILURE to COMMUNICATE!
May 3, 2012
In hospitality, the understanding for privacy of guests is somewhat understood, yet the need to effectively communicate is essential, especially since many time travelers are away from home and in unfamiliar terrain.
 
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