Media + Social Media

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Recent articles

  How To Maximize Your PPC Budget: Use Negative Keywords
May 17, 2012
While many businesses may be engaged in Pay Per Click advertising, there may be a few who are not taking advantage of using negative keywords. In this article, we will outline the importance of using negative keywords, and we"ll begin by listing the adverse effects of not doing so.   How To Maximize Your PPC Budget: Use Negative Keywords
  Undercover Investigation on Hotel Keys
May 17, 2012

TRENDS

Fox News Investigations on Key Cards
  How to Sell More Travel with Tourism Social Media Marketing
May 13, 2012

Are You Missing This tourism Marketing Gold Mine?

Find out what influences travelers the most?

Tourism Marketing Fact:

  • Before 40 million monthly travel and leisure consumers make a purchase decisions about a destination, hotel, resort, vacation rental or B&B, tour and even what restaurants they will eat in, they visit this global website.
They are all looking for this one thing, that is a a major influence on if they give their travel money to you or someone else...
  Common Sense Training Tips
May 11, 2012

How to Clean a Guestroom  
  Talk Radio Featuring HospitalityEducators.com
May 11, 2012
HospitalityEducators.com on Talk RadioThis " Bottom Line" discussion with Kathleen Hogan and John Hogan of HospitalityEducators.com focuses on a number of topics including: Profitability, Operational Management, Leadership Development, eCommerce, Marketing and Talent Management.
  The Cost of Hotel Marketing
May 10, 2012

 

Infographic: The Cost of Hotel Marketing

We’ve partnered with Killer Infographics to combine some of the best hotel marketing knowledge out there with buuteeq’s unique insights to produce this infographic about hotel Internet marketing. Here are some of the key things to take away from our research:

  • It is cheaper to gain an online booking from your website than from both online travel agencies (OTAs) and phone bookings.
  • Hotels that engage with social media increase bookings, while those that ignore it lose bookings.
  • The largest margin of profit comes from mobile bookers.
  • Social media campaigns encourage more bookings than traditional email campaigns.
  How to Convert Business on Your WEBsite
May 10, 2012
This article is from the Summer 2011 issue of Hospitality Upgrade magazine
  89 Ways to Get Email Addresses for Newsletters & Marketing Campaigns
May 4, 2012

Ideas You Can Profit From

89 Ways to Get Email Addresses for Newsletters & Marketing Campaigns
 
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