HospitalityEducators.com
The #1 Independent Website for Hotel Owners & Managers
Home
Member Benefits
Our Mission
About Us and Who We Serve
Join Now
Store
Search
Our Industry Links
Login
HospitalityEducators.com Faculty and Speakers
Consulting Resources from HospitalityEducators.com
Member Login
Email
Password
Join Now
Forgotten Password
Testimonials
Client Feedback
Topic Areas
Hotel Accounting
Food & Beverage in Hotels
Hotel Engineering & Maintenance
Green Hotels & Sustainability
Guest Service in Hotels
Hotel Front Office
Hotel General Managers
Hotel Housekeeping
Hotel Marketing & Sales
Hotel Revenue Management
Hotel Safety & Security
Human Resources
Legal
Hospitality Training
Forms & Checklists
Additional Resources
Media
Hospitality Conversations™
Recommended Reading
Weekly Tips
Fresh Air-New Ideas™ Newsletters
What's The Problem™?
The Solution Is™
Ideas Calendar
Planner and Promotional Calendar
Operations Planner
«
March 2023
»
S
M
T
W
T
F
S
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
24
25
26
27
28
29
30
31
You are here:
Home
»
Hotel Marketing & Sales
»
“A Bakers Dozen” of Strategies for Hotel Sales & Marketing Professionals
“A Bakers Dozen” of Strategies for Hotel Sales & Marketing Professionals
publication date:
Mar 12, 2016
|
author/source:
Dr. John Hogan, CHA MHS CHE CHO
Previous
|
Next
 
Click to download
These strategies guide the professional in preparing a sales & marketing approach for achieving solid results in any economy.
Related Articles:
E Book Strategies for Sales & Marketing
A Message to General Managers on Creating Successful Sales Management
Forget Rate Parity and Rate Integrity
How Do You Make The Decision If You Need A Person Dedicated To Selling The Services Of Your Hotel?
The Point of No Return: Business Lessons from the Economic Crisis
Crisis Management, Part 2
How Hotel Owners And GMs Can Change ‘The Top 10 Reasons Why Hotels Underperform’ - Part 2
Effective Room Forecasting is Key to the Hotel’s Future Performance
"A Baker’s Dozen" of Strategies for Hotel Banquet Managers by Dr. John Hogan
Unleash the potential ! Recognize the true value of your Front Line Sales People
Leadership Must-Do's That Produce Great Results! - Week 1
Getting the Most out of your Hotel Franchise Investment - Part 2
Who do you trust with your hotel investment?
KEYS TO SUCCESS - Managing the Intricate Challenges of Today's Hospitality Leadership
Making “CELTIC PRIDE” work for you
Top ten meeting and incentive tips and trends for hoteliers
Fundamentals of Sales Planning : Part 1 of 2
Cultural Intelligence Education Series
Overview for Consulting from HospitalityEducators
John Hogan CHA CMHS CHE CHO HospitalityEducators.com Faculty and Speakers
Baker's Dozen of REASONABLE CARE Strategies
How Hotel Owners And GMs Can Change ‘The Top 10 Reasons Why Hotels Underperform’ – Part 1
Empower Your Well-selected Leaders
Getting the Most out of Your Hotel Franchise Investment (Part 1 of 3)
A tongue in cheek look at the need for clear communication
6 Observations on Finding and Employing Problem Solvers by Dr. John Hogan
LESSONS FROM THE FIELD - Identifying Your Customers
Hospitality Tip of the Week : A Hotel Thanks its' Biggest Customer in a Unique Way
How to Stop Good Ideas from Getting Shot Down
Revenue Management
Ways to Prepare for Entrepreneurship #21-40
Wi-Fi is the New Four-Letter Word for Hoteliers
Cornell Center for Hospitality Research Roundtables Focus on Brand Management, Social Media, and Ethics
Smaller Independent Hotels Should Think "Big"
Google Says Goodbye to Keyword-Centric SEO
The Future of Hotel Revenue Management : Introductory Video
The Art of Selling the Right Room at the Right Price
The Revenue Manager of the Future
Channel Management: an ongoing challenge for hotels - part 1
From Hotels to HTMLs: A Complete Guide to Internet Marketing for the Lodging Industry
MBWA…
Observations from HospitalityEducators.com on the "Best Hotel in the World"
10 Hotel Sales Mistakes to Avoid in Today’s Competitive Marketplace
"Running a profitable business isn't just about keeping costs down, it's about winning and serving your customers,
Best practices in pricing and price optimization
Building A Hospitality And Customer Service Culture
Raise Prices Without Losing Customers
Recommended Reading: Revenue Management: Maximizing Revenue in Hospitality Operations
Don'ts of Hotel Mobile Marketing & Distribution:
A to Z Steps to Profits or How to Stop Your Hospitality Brands and Management from Stifling People and Strangling Profits
3 Tools to Make You More Time-Efficient
Now is the time to invest in Your People
High-impact, low-cost ways to win guests
Profit Management 3.0
Planning For Profits - An introduction to the budgeting process
Hospitality Tip of the Week™: Understanding Measurements
Recommended Reading: Russell Rules: 11 Lessons on Leadership From the Twentieth Century's Greatest Winner
"A Baker’s Dozen" of Strategies for Hotel Chief Engineers by Dr.John Hogan
Revenue Management or Urban Myth?
Preparing to be an Entrepreneur #91-118
What Not to Do in Revenue Management - Part Two | By Jean Francois Mourier
3 Changes We Will See In Hotel Marketing In 2011
Hotel Revenue Management is Now More Important than Ever !
Bar and Dining Room Side Station Checklist
Recognizing the Value of the “Small Meetings” Markets
Lessons that Hotels Should Learn from the Airlines
A Glossary of Hospitality Industry Terms to Know : Marketing and Sales Emphasis
Distribution Channel Analysis: a Guide for Hotels
A Quiz on Effective Hospitality Marketing: Using Complementary Tools
Training Games and Icebreakers #6 -10
The History of Distance Learning [INFOGRAPHIC]
Mixed Reviews - Three Tips on How to Respond
Two Ways to Manage Difficult Staff
A Message to Hotel and Restaurant Managers
Leadership Must-Do's That Produce Great Results! - Week #5
Guest Service - Positive Telephone Skills
Marketing Is Not The Primary Thing…It's The Only Thing
5 Ways to Start a Business Plan
Hospitality Conversations™ : Examining the Learning Options Available in the Hospitality Field. by Dr. John Hogan
Strategies to Make Your Hotel More Profitable NOW
Recognizing there is Not Only One Approach in Building Revenues
Business Acumen will Lead Hotels to Total Hotel Profit Optimization
Why do great leaders express so much gratitude?
Four Basic Hotel Electronic Marketing Tools to Use in 2011
5 Simple Ways to Improve Hotel Sales in a Lousy Economy
Hospitality Keynote & Workshop Offerings KEYS TO SUCCESS™
Hotels Are Poised To Reboot & Refresh Their Rate Structures
A Day in My Kimpton Life, Director of Housekeeping
If You Need Something, Just Ask
Training Exercises to Reduce Wasting Time in Your Hospitality Businesses by Dr. John Hogan
Training and Development – A self-analysis
How to avoid liability for inadequate hotel security
Production Benchmarks for Your Hotel
CRM Strategies Helps Improve Profitability
Executive Summary: Cornell University Study on The Future of Revenue Management
Four Types of Strategy That Will Give You The Edge You Need To Succeed
Fifteen Guaranteed Signs that Your Business Will Fail
Pre-Opening a Hotel? Don’t forget you need guests! (part 2)
Evaluate Your Hospitality Business Strategies to Create a Real and Measurable Competitive Advantage
What You Need To Know About Next Generation Revenue Management To Stay Competitive
 
Previous
|
Next
 
Back to top
Search the Site
Trends & Hot Topics
The Heart of Hospitality Remains Service
The Universal Franchisee Bill of Rights
A Quiz on Effective Hospitality Marketing: Using Complementary Tools
Stop, look and listen before investing in hotel tech
Adapting Ozone Laundry - Look at the Savings @Hampton Inn and Hilton Properties
FREE Resources
Effectively Interacting with the Media - Keys to Success
A Baker’s Dozen of Strategies for Hotel Human Resource Managers & Directors by John Hogan
Qualities of Leadership
The Value of A Good Idea
What's the Problem? Inadequate training
The Difference Between Capital and Cash
Cashing In on a Good Thing - Understanding how GREEN benefits everyone
Today's Hotel Marketing Competencies Video
Educator Profiles
Kathleen Hogan, MBA
View full Profile
View all Profiles
Edit your Profile
FREE Hospitality Tip
Hospitality Keynote & Workshop Offerings KEYS TO SUCCESS™
Tip of the Week
Mentors Corner
Professional Development
Hospitality Students
What You Need To Know
Home
Contact Us
Co-Founders of HospitalityEducators.com
Guest Columnists
Founding Associates
Our Industry Links
Store
HospitalityEducators.com Faculty and Speakers
Consulting Resources from HospitalityEducators.com